When the agency was created in 2009, the company was primarily focused on traditional public relations in print, broadcast and event strategies, and continues to utilize these tools as appropriate. As social media began to morph into a key component of branding, we dove into understanding and incorporating every aspect of the marketing revolution that social media has become. Staying abreast of the dynamic environment that is social media by its very nature, requires real-time recognition of trends and transformations, that can benefit campaigns.

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ABOUT OUR ORIGINAL AMBASSADOR OF BUZZ
Erica Taylor is a complete nerd about social media and the movie, "The Fifth Element", and occasionally flags from around the world. She is the queen of networking and is in the process of writing a book entitled, "Don't be a Freak: the Every Person's Guide to Total World Domination." 

Her ability to convince her mother to let her travel the world alone starting at the age of sixteen began the cultivation of her superpower of influencing others to have grand adventures. Her experience immersing herself in other cultures, including France, Mexico, India and others, enables her to see the world from many different perspectives.

Erica Taylor PR and Social Media Management now has grown to include people doing her bidding in New York, Los Angeles, London, Mumbai and Cape Town (and hundreds of cities throughout the world), people who help create immense value for the agency's clients. When the agency was created in 2009, the company was primarily focused on traditional public relations in print, broadcast and event strategies, and continues to utilize these tools as appropriate. As social media began to morph into a key component of branding, we dove into understanding and incorporating every aspect of the marketing revolution that social media has become. Staying abreast of the dynamic environment that is social media by its very nature, requires real-time recognition of trends and transformations, that can benefit campaigns.